For licensed financial advisors · PH at launch

Stop trading hours for posts nobody sees. Build the lead system instead.

fflo is the always-on lead capture system for licensed advisors. We build your landing page, lead magnet, nurture sequence, and weekly content — in your voice. You approve. You advise.

Live in Philippines today Singapore · Indonesia · Thailand · Vietnam · Malaysia rolling out next Founding-rate access for waitlist
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The advisor’s marketing trap

You went into advising. Not into marketing.

Yet here you are — every week — staring at a blank post, a cold list, and four tools that don’t talk to each other. There’s no system. There’s just effort.

10 hours a week. 12 likes.

The content treadmill. You write, you post, you wait. The reach isn’t there because the system isn’t there.

Cold prospecting fatigue.

DMs, calls, networking events. Hours of effort, mostly silence. No funnel catching the leads who already wanted to talk to you.

Four tools. Zero integration.

Calendar in one tab, content scheduler in another, CRM in a third, AI assistant (ChatGPT, Gemini, Claude) in a fourth. Nothing connected.

No landing page. No magnet.

When prospects search you, they find a half-built LinkedIn profile. No page that captures the lead. No magnet that justifies the email.

Generic AI content.

ChatGPT writes the same advisor post for everyone. No voice, no point of view, no compliance awareness — just confident-sounding mush you have to rewrite anyway.

Compliance grey zone.

Every post is a tiny risk. You hover the publish button wondering if “this strategy works” will get flagged. Most advisors just don’t post.

Sound familiar? fflo flips it. Inbound, not outbound. System, not effort. Your weekly job becomes 30 minutes of approval — not 10 hours of authoring.

How it works

The lead system, built in a single afternoon.

Three things happen. The Onboarding Sprint runs once. Your funnel runs every week — without you writing a thing.

1
Build the system (90 min)
10 guided steps capture your voice, ICP, lead magnet, landing page, and 7-email nurture. Auto-built from your answers — you tweak.
2
Approve, don’t author
Every Monday fflo drops 7 posts in your voice for your primary platform. 30 minutes of approval. fflo’s built-in country-regulator checks flag risky language before you publish — but the call is yours.
3
Prospects come to you
Your fflo.io/[handle] page + lead magnet captures emails. The 7-email nurture warms them. You take the calls.
The system fflo builds for you

The full lead capture stack. Built once. Runs forever.

Voice → content → landing page → magnet → nurture → bookings. Three components do the heavy lifting. Six more handle the edges.

Voice — the foundation

Your voice — captured in five prompts.

Skip the LinkedIn-bio version. Five deep prompts pull your actual story, your language, your ideal-client framing. fflo trains on YOUR voice — not a generic advisor template — so every post sounds like you wrote it.

  • 5 prompts on origin story, ideal client, language, taboos, and how you teach
  • Tagalog, English, or Taglish — fflo writes in your mix
  • Locked at Onboarding Sprint completion (changes cost a paid reset to keep voice consistent)
  • Powers every post, lead magnet, and email fflo writes for you
Onboarding Sprint · Question 3 of 5
Describe your ideal client — like you’d describe a real person.
My favourite client is someone like Marcus — early 50s, corporate career, does well financially but no idea if he’s on track. He asks real questions…
62 words · enoughin your voice
Content — the magnet

7 posts a week. 30 minutes to approve.

Pick 3–5 topics each week. fflo generates the batch — typically 7 posts for your primary platform plus a few cross-posts. You approve, edit, or reject. Built-in country-regulator checks flag risky language before anything publishes — you still own every word that goes out.

  • Facebook, Instagram, LinkedIn — pick your primary, fflo cross-posts
  • Hybrid auto-publish or manual fallback (your choice per platform)
  • Pre-built templates for the 12 highest-converting advisor formats
  • Built-in compliance pre-screen tuned to your country’s regulator
LinkedIn · Draft 4 of 7Pre-screen ✓
Why most advisors get retirement planning wrong
Three numbers matter, not 47. The biggest mistake I see clients make isn’t the math — it’s the spreadsheet they think will save them…
Approve & queueEditReject
Landing page — the capture

Your fflo.io/[handle] page — the funnel that catches every prospect.

Your hero, your bio, your headshot, your lead magnet, your booking link — assembled from Onboarding Sprint answers and styled with your brand kit. The page that captures every prospect who searches your name. Three hero layouts to pick from.

  • Brand-kit-driven (your colors, your fonts, your voice)
  • Headshot upload + circle crop · half-body upload optional
  • Featured lead magnet with conversion-tested layout
  • Booking CTA wires to your Google Calendar (auto-generated link)
fflo.io / maria.santos
MS
Maria Santos
Plain-English retirement planning for OFW families.
CFP®12 yrs240+ households
Book a free call →
From effort to impact

Same job. Half the effort. Whole new system.

Same advisor. Same week. Different outcome — because the system does the parts that don’t need you, so you can focus on the parts that do.

Where most advisors are stuck

Before fflo

  • 10 hrs/week writing posts
  • Cold DMs, networking events, hope
  • No landing page, no lead magnet
  • 4 tools, none connected
  • “What do I post next?”
  • Every week starts from zero
With fflo

A system that runs

  • 30 min/week approving drafts
  • Inbound from your fflo.io page
  • Lead magnet capturing emails 24/7
  • 1 system, end-to-end
  • Weekly batch already drafted
  • The system gets stronger weekly
And more

Everything else the Onboarding Sprint ships.

Lead magnets — 7 formats

Checklist, framework, calculator, swipe file, guide, mini-course, video. Pick one in the Onboarding Sprint. fflo writes + designs it.

7-email nurture

Auto-generated welcome → education → conversion sequence. Send yourself a test run before any real prospect opts in.

Brand kit + headshot

Pick a preset or go custom. Upload + crop your headshot in-app. Every surface inherits the kit automatically.

Booking calendar

Connect Google Calendar — fflo auto-creates your discovery-call booking page wired to the landing-page CTA.

Country-aware pre-screen

Built-in checks against your country’s regulator rules — flags guarantees, performance claims, and risky language. You still review every post before it goes out. fflo doesn’t replace your judgement; it surfaces what to look at.

Outbound DMs

Paste your warm list (past clients, referrals, alumni). fflo writes personalised opening DMs in your voice. You approve before send.

Pricing —Worldwide

Coming to your country soon. Reserve your spot now.

fflo is live in the Philippines today. Singapore, Indonesia, Thailand, Vietnam, and Malaysia roll out next. Join the waitlist and you’ll be first in when fflo lands in your market — at the launch rate, not the future rate.

Standard
$98/mo

The full lead capture system for the solo advisor.

  • 1 advisor seat · 1 social platform
  • 90-min Onboarding Sprint
  • Personal landing page at fflo.io/[handle]
  • 2 lead magnets included
  • 30 text posts + 30 images per month
  • 4 short-form reels per month (1/week)
  • 7-email nurture · 2,500 emails/month
  • Built-in compliance pre-screen (your country’s regulator)
  • Ask Butz coach (in-app)
Join the waitlist
Elite
$298/mo
+ $198 one-time setup

White-glove for advisors who want every edge.

  • Everything in Pro, plus —
  • 2 social platforms · 60 posts + 60 images/mo
  • 20 reels per month (5/week)
  • 6 lead magnets · unlimited refreshes
  • Verified profile badge · 20,000 emails/month
  • User-selected mentor (switch quarterly)
  • Unlimited preset installs · 2 ICP rebuilds/yr
  • Priority support · early access to new features
Join the waitlist

Prices shown in USD (indicative — local pricing for your market is finalized at rollout). Pro and Elite include a one-time setup fee covering onboarding, brand kit migration, automation configuration, and first lead-magnet build.

FAQ

Quick answers.

Licensed financial advisors who want a system instead of a treadmill. Live in the Philippines today. Singapore, Indonesia, Thailand, Vietnam, and Malaysia roll out next. If you’re an unlicensed coach or consultant, fflo isn’t the right fit.
Those five markets are the next rollout wave after Philippines. We don’t publish exact dates yet (regulatory + payment-rails work has to land first), but waitlist members get founding-rate access when fflo lands in their market — not the future list rate. Switch the country dropdown in the nav to Worldwide and join the waitlist to lock that in.
The opposite. Your job is the part you trained for — talking to clients, giving advice, closing the call. fflo handles the part you didn’t train for: the landing page, the lead magnet, the nurture sequence, the weekly content. You spend 30 minutes a week approving drafts. The rest runs.
A 90-minute guided onboarding that captures your voice (5 prompts), your ideal-client profile (positioning statement), your first lead magnet, your landing page, and your 7-email nurture sequence. It’s one-time — your ideal-client profile locks at completion. Changing it later costs a paid reset to keep your funnel coherent.
Yes. The Voice Profile pulls real language from 5 deep prompts — origin story, ideal client, how you explain concepts, what you refuse to say. The output is recognizable as you, not generic AI. If a draft doesn't sound right, you edit or reject before publish.
fflo runs a built-in compliance pre-screen tuned to your country’s regulator (Insurance Commission rules in the Philippines at launch). It flags risky language — guarantees, performance claims, comparative claims, missing disclaimers — and suggests safer rewrites. The checks are standard and not customizable: there’s no firm reviewer, no compliance officer routing, no FINRA-archive workflow. You’re the licensed advisor; you review every post before it publishes and you ultimately own what goes out.
No. fflo builds the funnel — landing page, lead magnet, nurture sequence, weekly content — from zero. Your job is to approve content + take the calls that get booked. The landing page and lead magnet do the lead-capture work.
Direct API integrations: Meta (Facebook + Instagram) and LinkedIn. Where auto-publish isn't approved, fflo's manual-fallback modal generates the post + image and you paste once. Same UX either way.
Sign up with no credit card. Run the full 90-minute Onboarding Sprint. Build your lead capture system end-to-end. Approve your first weekly content batch. If after 14 days the system isn’t pulling its weight, walk away — no charge, nothing billed. If it’s working, pick a plan and we keep going.
Standard $98/mo · Pro $198/mo + $198 setup · Elite $298/mo + $198 setup. Annual billing saves 2 months (17%off) on every plan. Setup fee for Pro and Elite is billed once at activation. Currency is auto-detected from your location — switch in the nav above if you’re billing from a different country. See the full plan breakdown here.
fflo is self-serve software you operate. advisor accelerator is a done-for-you service where our team produces your content. Many advisors run AA for done-for-you content while their team uses fflo for the funnel + landing page. They’re complementary, not competing.

Same job. Whole new system.

fflo is live in Philippines today. Singapore, Indonesia, Thailand, Vietnam, and Malaysia roll out next. Join the waitlist and you’ll be first in when fflo lands in your market — at the launch rate.